Expresso Senegal, Kirusa Partner to Launch InstaVoice and InstaVoice Channels Services

July 3, 2017/Mediacraft

Expresso Senegal, a leading mobile network company, has launched the InstaVoiceMessagingservice, and InstaVoice Channels, in partnership with Kirusa, a global leader in telecom and social media solutions.

With the deployment of InstaVoice Messagingservice in Senegal, an Expresso subscriber can send a messageto another Expresso subscriber bysimply dialing‘star’ followed by the recipient’s number. The recipient gets an SMS with a voice dial number, where the message canbe listened to, for free.

“This partnership with Kirusa is a unique opportunity to accomplish our primary objective of delivering innovation. InstaVoice is a highly novel and differentiated platform that provides seamless communication features to our subscribers, and they can expect to connect uninterrupted in Senegal and across the world,” says Koudy Wane,VAS Manager, Expresso Senegal.

The Celeb and Sportscontent services, which are offered as a part of InstaVoice Channels,brings celebrities, soccer clubs and their fans together. Using the voice blogging feature, celebrities express their emotion and share their joyous and challenging moments on a regular basis; the voice messages are delivered instantly to the fans, creating a “Voice Twitter” like experience.

Some of the popular Senegalese celebrities who have already signed up on the platform are,Bakhaw Dioum and Simon Kouka. “Sharing his excitement on the same, Bakhaw Dioum said “I am thrilled to be on Instavoice Channels as it allows me engaged with my fans on a different level. I congratulate Expresso Senegal on striking this worthwhile partnership with Kirusa and bringing home a service designed to boost fan-celebrity engagement.

The Sports content service is another component of the unique InstaVoice Channels platform thatprovidesdaily soccer updates, such as team news, pre and post-match analysis, quotes from team players and managers. Users can follow all English Premiere League Clubs, along with UEFA and La Liga. One can get alerts on football news, players, matches, goals, penalties and much more.

Barinderpal Singh Mumick, Vice President Operations at Kirusa,said“The partnership with Expresso has been forged to deliver Kirusa’s best mobile solutions that will serve to provide an enhanced messaging experience, along with live updates on sports and entertainment. Wehope to receive a great response in Senegal with Expresso subscribers.”